Odin is a platform designed to streamline the process of raising and deploying capital in private companies.
From Figma to a Website Ready for Web Summit: Odin’s Transformation
When Odin, a London-based fintech brand specializing in tools for VCs and angel syndicates, needed to make an impact at Web Summit, they faced a tight deadline. To showcase their tools and upgrade their online presence in time for the event, they turned to magier. With the clock ticking, we delivered a fast and SEO optimized Webflow website to help Odin stand out and grow.
From Design to Webflow
Odin had just two weeks to turn their Figma design into a fully functional Webflow website. The stakes were high: their outdated page wasn’t cutting it, and the new site needed to be ready & functional before Web Summit without compromising their SEO rankings.
Traditional agency timelines weren’t an option, so they turned to us for a fast, seamless solution. We tackled the following challenges head-on:
- Custom JS for Unique Animations: We used custom JavaScript to create animations that went beyond Webflow’s standard features, giving Odin’s site a distinctive, polished feel.
- Streamlined Project Management: With tight deadlines to hit, we had an efficient, no-frills project management process to keep everything on track and running smoothly.
- Reusable Components for Flexibility: To ensure scalability, we built reusable components, making it easy for Odin’s team to update the site without needing a developer.
- Naming of Elements for Easy Updates: We implemented a client-first naming convention, setting up Odin’s site once again for easy scalability and hassle-free future edits.
- SEO Migration and CMS Integration: Our team seamlessly migrated their high-ranking pages to protect valuable SEO, added redirects and integrated a CMS for easy blog management and scalable content updates.
- Enhanced User Experience with JavaScript: Strategic JavaScript tweaks improved the user experience, like tailoring form inputs based on user interests for a more personalized feel.
- Rigorous Quality Assurance: We ran thorough QA tests on most popular browsers to ensure Odin’s site performed flawlessly for every visitor.
The outcome
We delivered a fully functional, nine-page Webflow site for Odin in just two weeks – right on time for Web Summit. The site included reusable components and a CMS integration, giving their team full control over content updates without needing a developer.
Our SEO migration strategy worked seamlessly, preserving their hard-earned rankings and ensuring no traffic was lost during the transition. Subtle animations, perfectly aligned with Odin’s minimalist brand style, added a polished touch without overwhelming the design.
The result? A high-performing website that equipped Odin with a scalable, future-proof solution to support their growth. A great starting point for their ambitious plans to scale & convert their target audience.